Monthly Archive for: ‘March, 2013’

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  • on March 26, 2013 -

8 Terms to Cut From Press Releases and Other Documents

In today’s blog I want to share an article from PR Daily, which gives an excellent summary of terms to ax from press releases. These tips are of relevance to other documents also – not just press releases. “Press releases are great promotional tools, but they’re only as effective as the words used to create […]

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  • on March 23, 2013 -

Reflect. Then Act

We live in instantaneous, always-on society. Digital media has opened up significant opportunities for communication and entertainment; it seems to have also hastened our pace of life. An email or SMS arrives, we often answer it directly. The phone rings, we engage in conversation. While immediacy brings advantages of efficiency, it can impair judgment. Sometimes […]

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  • on March 22, 2013 -

Stockholm Magic

I live in Stockholm, I call it home, and I work with digital media. I could not hep sharing this very impressive presentation.…

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  • on March 17, 2013 -

Your Web. Your Window.

Your website is the window to your company. The first place I go if I want to check out a company is their Web site. I am sure it is what you probably do too. The Web site today is crucial for giving the first impression. The site portrays the brand and gives an image […]

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  • on March 15, 2013 -

Bringing the Investment Memorandum to Life

I have recently been working with a client preparing their Investment Memorandum and presentation to potential investors. The company had spent numerous hours researching, preparing the information, and creating Power Point slides. The first presentation was two days away. I sat through the first presentation – disaster! Thank goodness I was not the potential money source. […]

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  • on March 8, 2013 -

New twist on “Classy”

I was working with a client yesterday and the word “classy” appeared in a presentation.  He asked what this word actually meant. I found this wonderful quote by an unknown person. “Being classy is not about being stuck up, but more so about having a simply unique style that will never be forgotten. To be […]

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