Monthly Archive for: ‘January, 2013’
Why bother with Mission and Vision statements
People often ask me whether they need to bother with defining a vision and mission statement – my answer is yes! Mission and vision statements help to refine direction, set a framework for strategy and crystallize the messaging – all key components for successful business. However, I often see these terms used incorrectly. People […]
Continue Reading —›
Social Media Bandwagon
In The Sound Of Music, Julie Andrews sings “ Let’s start at the very beginning, it’s a very good place to start….” Just in the last week alone I have been approached by at least four clients wanting to hop onto the social media bandwagon. They seem to have “suddenly” found Facebook, Twitter […]
Continue Reading —›
3 Pointers for Making Business Presentations
I am often asked to assist clients in creating their business presentations for analysts and customers. When planning for any presentation it is vital to understand the goal of the presentation, the audience need / interest, and the call to action – what you want the audience to feel, think or do after the […]
Continue Reading —›
10 Points for Creating a Newsworthy Press Release
At the outset, remember that a press release is news. Make sure it doesn’t read like an advertisement in disguise! If it reads like a sales pitch all your hard work will probably end up in the rubbish bin. Carefully consider why this newsworthy and to whom it is of interest. Many of my […]
Continue Reading —›
Manuka PR | info@manukapr.com | (64) 21 084 72561